In this newly revised 10th anniversary edition, Yvon Chouinard - legendary climber, businessman, environmentalist, and founder of Patagonia, Inc. - shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth. From his youth as the son of a French Canadian handyman to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, Let My People Go Surfing is the story... Celý popis
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Let My People Go Surfing: The Education of a Reluctant Businessman--Including 10 More Years of Business Unusual (Chouinard Yvon)(Paperback)
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Let My People Go Surfing - The Education of a Reluctant Businessman
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Let My People Go Surfing
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Let My People Go Surfing
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Let My People Go Surfing
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Popis
In this newly revised 10th anniversary edition, Yvon Chouinard - legendary climber, businessman, environmentalist, and founder of Patagonia, Inc. - shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth.
From his youth as the son of a French Canadian handyman to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business life-a book that will deeply affect entrepreneurs and outdoor enthusiasts alike.
"This is the story of an attempt to do more than change a single corporation - it is an attempt to challenge the culture of consumption tat is at the hear of the global ecological crisis." - From the Foreword by Naomi Klein, bestselling author of This Changes Everything
From his youth as the son of a French Canadian handyman to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business life-a book that will deeply affect entrepreneurs and outdoor enthusiasts alike.
"This is the story of an attempt to do more than change a single corporation - it is an attempt to challenge the culture of consumption tat is at the hear of the global ecological crisis." - From the Foreword by Naomi Klein, bestselling author of This Changes Everything
Parametry
Rok vydání | 2016 |
Autor | Yvon Chouinard |
Počet stran | 272 |
Výrobce | Penguin Putnam Inc |
Vazba | Brožovaná bez přebalu matná |
Jazyk | anglické |